Monthly Archives: April 2014

Innovation Secrets of Steve Jobs

steve jobs appleYou must have heard of products such as the Mac, iPod, or iPhone. These products are the production of the company Apple Inc., a company’s influence in the development of technology. Surely Apple’s success is not achieved instantly. On the back there is the figure of Steve Jobs, Apple founder who was known to be innovative. Here are the secrets of success of Steve Jobs that we will share with you:

Love what we do

Wear a different point of view in understanding and careers in which we live. The majority of people just go with the flow around them without understanding what they want their heart and intuition. Often this is done either consciously or unconsciously. Stop and think about what your heart and intuition we actually want because both are almost always right. Have a great goal but the simple literal meaning that can be applied through the achievement of the objectives of smaller every day.

Print achievement

Just like a corporate organization, every individual should ideally also have a vision to live their lives. By having a vision or dream, we can clearly know what we want to go and make happen, not only in the scope of the profession but also in general. Having a clear vision could also provide an opportunity for us to share and exchange ideas and enrich the vision which in turn will allow us to connect and collaborate with as many individuals or groups that have a common vision. In the case of Steve Jobs, he clearly emphasized his vision of innovation that can change the world. Passion is what drives us to not only follow the conventional life cycle.

Destroy way of thinking

Revolution the way we think of now. Innovation without creativity as a retinue is nonsense. For Jobs, creativity is essentially linking separate entities in a way that has not been used by another person. Jobs upholds the importance of the experience in order to understand the human experience with more depth.

Sell dreams

Go farther than they should. In this case, we should be able to touch the ‘point’ of the most sensitive owned by the consumer, something deeper and more essential. When consumers feel very understood and spoiled, that’s when we can be said to understand them not as a consumer but a collection of individuals that store, dreams, hopes, and ideals. What made ​​Jobs so far and his staff is to make a line of products created by the desire to help ‘consumers’ dreams, hopes, and ideals.

Prioritizing simplicity

A person can not be said to be a genius if he actually complicate things more simply because of the main advantages of a genius is to simplify complexity so it can be understandable to others. This philosophy underlying the various designs of Apple products. Jobs was exalts simplicity by stating, “Simplicity is the ultimate sophistication”. By getting rid of other things that are less important, we allow things that are much more important to be surfaced.

Have experience “crazy”
Apply different point of view when looking at what would happen to other people while wearing our product or service. Steve Jobs has made Apple into a new standard in the field of customer service. Apple Store scores to be the greatest retailer by introducing simple innovations that can be applied by all businesses in the world that existed a deep and lasting relationship with our product or service users. Use analogies or metaphors to think about the solution of a problem. By finding similarities between two things that are not the same, our brain is stimulated to create relationships that bridge the two.

Convey ideas with impressive
Think differently about our story. The idea is important but if we are less good at conveying its essence may be only partially or even misunderstood. And consequently, people will not notice much less impressed by the idea we do not care about anything as bright as the idea. Expertise speak for Steve Jobs is no longer a matter of how to launch a product and achieve the highest sales figures, but also a matter of changing something formally became an amazing art form. And make sure the stories we use to build the brand always consistent from one aspect to the other aspects, such as advertising, marketing materials, social media, presentations, websites, and so on.

Leaders Must Dare It Is

leadershipOften it is believed that leaders must control their emotions and are able to display a ‘face’ in front of his team. ‘Face’ is not reflecting the true leader feelings. This problem underlying the discussion of the “mask of leadership” and the debate over whether the leader can always be what it is.

The concept of “leadership mask” is outdated. Leaders must be what it is. People should watch the process humane leader who drove toward her current position because then they can really trust, and inspired by the founding leaders.

Bill George, former chairman and CEO of Medtronics and co-author of True North: Discover your authentic leadership with Peter Sims, suggests five dimensions of leadership that is.

  • Pursuing goals with enthusiasm: The spirit of a leader showing true leadership goals.
  • Practicing solid values: Integrity is needed by all leaders who are honest.
  • Leading with the heart: honest leaders who lead with their hearts and mind.
  • Fostering strong relationships: People asking for a personal relationship with their leader as collateral for the trust and commitment.
  • Show self-discipline: an honest leader providing high standards for themselves and expect same thing to others.

Dieter Zetsche, chairman of Daimler AG and Head of Mercedes-Benz Cars, emphasized this point succinctly: “You have to be what it is. Do not pretend to be John Wayne if that description does not fit you. And if you are John Wayne, do not pretend to be Woody Allen. ”

Make your spirit as a guide: what you really notice is what you really want. Show integrity in all that you do. Establish, disseminate and resume practicing the core principles of the company. Be prepared to share the doubt, fear and uncertainty you feel as a human being with your team. Empathize with colleagues. Boat decisions of conscience and common sense. Allow colleagues to watch you as a person and not just as a figure head. Leaders must engage people into an emotional level to be able to inspire confidence and gain commitment. Enforce discipline. Bear the responsibility and ask for other people accountable for their decisions.

5 Things You Should Know about Angel Investors

angel invesmentIf your business is looking for a pilot angel investor, think about whether it makes sense to present your plan to a group of people and assume that at least one of them will approve it? In fact, many angel investors meet in different places with the same pitch or presentation is one of the approaches that are less productive.

The following are the five main things that should be known to find the right angel investor for your pioneering efforts:

  • Angel investors invest in people more often than investing for the idea. That means they have to get to know you, or someone they trust who really know you personally (through a warm introduction for example). To get the maximum credibility, start waking up the network to potential investors that a strong and close relationship built up a few months before they invest. They also prefer an experienced entrepreneur in starting a business, and has experience in the field of business into motion efforts. Your business model may be interesting but if you are still green in this arena, your investment request may not be approved. In this case, you need a partner who has a deep knowledge of the business and track record in building a business.
  • A complete business plan is always needed. Maybe your friends and family will give you money without a business plan, but angel investors expect a plan that ‘real’. All professional investors know that entrepreneurs who start a business without a written plan almost always will fail. Do not forget to clearly formulate a problem you want to solve through your efforts, before you give the solution in detail. Explain well about the business model and your exit strategy so that investors will find out how you can make a profit and how and when they will get their money back.
  • Angel investors wishing to engage directly with your business team. This means that they are generally only interested in local opportunities. That will not help you solve the problem or reduce the burden of your problem with blindly sending emails and following up 60 thousand investors around the globe. If there is no investor in your area who are interested or experienced in your type of business, you could just move to the area where investors are more experienced in this field. A relevant issue with this is the amount of investment you need. Angel investors tend to limit the size of the largest individual investment of 250 thousand dollars or less. And even in the rare groups that they consider his request because the number reached one million US dollars. If you need more, you have to focus on the area of ​​venture capital.
  • Financial forecasts and opportunities in the business field. Investors will not help people who are not trying to persistent or unwilling grounded in reality. This is some default rules. Projected income fifth year you better be between 20 to 100 million. Small amount of funding also signifies the return of the small and large quantities are usually not credible. Secondly you need a large and growing market to compensate for the high risk financing. This rule includes a projection that exceeds a billion dollar opportunity with the least percentage of double-digit growth. Smaller amounts can easily be used to finance a realistic and profitable business but it is usually less attract investors.
  • Scope and character you have to be really clean. Certain business sectors have a high failure rate and the usual avoided by most investors. This includes food service, retail, consulting, work at home and telemarketing. Also, do not expect investor enthusiasm for gambling sites, porn sites, gaming, or debt collection business. Angel investors are also ordinary people. They expect us to understand their motivation, respect their time and shows your integrity in every step. Maybe they will not respond well to pushy sales tactics, information overload, or bribes.

If you are turned down for the first time, do not give up. And do not expect to get an answer to the reason for the rejection of most angel investors. Maybe they will tell you to call you later, after you have completed your product, get some customers or other achievement.

Trick Innovation of World Class Entrepreneurs

business idea profitMany consider innovation is the key to success in the world of entrepreneurship. Is this correct? Or are there other factors that support the success of entrepreneurs in innovation when undergoing the wheel of his business? To find out, see some of the success stories of entrepreneurs to innovate, as reported by the BBC, the following.

Sarah Karam

For Sarah Karam, holds the key to innovation is most vital in shaping the success of an entrepreneur. However, Lebanese women entrepreneurs engaged in business daily-deal website in the Middle East also assume that the entrepreneur must have the ability to capture the needs of consumers in innovation before it was done by someone else.

Karam also added the classic problems that often arise in the business world is that many prospective entrepreneurs with a myriad of creative and innovative ideas but do not have the courage to plunge entrepreneurship. Therefore, Karam suggest if someone has a brilliant idea to meet consumer needs and deserves to be developed in the business world as an innovative business, quickly realize. This has helped create successful Karam manage GoNabit, a daily-deal site in the first Middle East area.

Sam Pitroda

Almost the same as Karam, Sam Pitroda also apply the same thing in running his business. India’s pioneer telecommunications business confirms the ability to read the needs of the market is very important. Throughout her dedication to the business, he was constantly glancing down to the middle segment that is considered really need innovation in solving problems and meeting their needs. For him, it looks simple innovation will provide a tremendous impact for the people who live from hand to mouth or even be below the poverty line.

Cezar Salazar

Cesar Salazar, building his first company when he was still studying in Sweden. For him, limited natural resources and vast market encourages innovation. He gave the example of Sweden. In his judgment, Sweden including the country that gave high appreciation of innovative creative ideas nan.

Thanks to it, the natural resource-poor countries and a population of about 9 million people is featured as a successful country that spawned the famous brands in the world. Limited natural resources is not merely a barrier to the progress of a nation. This can be circumvented by selling valuable innovative ideas are relatively much more expensive.

Learning from Sweden, Salazar then innovate establish Mexican VC, venture financing and mentoring for the first special internet start-ups in the area entrepreneur bloody Mexican Silicon Valley, California, USA. As a token of appreciation to the dreams and creative start-ups, mostly Mexico have limited funds, Salazar providing financial and mentoring services.

John Maeda

For John Maeda, innovation can not be separated from the experimentation and failure. Computer graphic designer and an expert who founded Rhode Island School of Design is considered an entrepreneur must be prepared to fail, because failure he has proved his experiments. Failure can also motivate entrepreneurs to keep and continue to experiment until the experiment eventually managed to produce a quality product.

Creative thinking is also the basis for innovation. This can be nurtured from an early age to develop the imagination. Maeda gave an example, he most likes to see the results of drawings made by children such as 18-legged horse pictures colored in purple. That picture is a testament to the imagination of children who are still pure and can be used as assets to be developed for success in the future.