One of the biggest mistakes made by home based business owners who are just starting out is to try to do everything from scratch. You should feel confident that whatever you are trying to do or make, would have done.
Surely it is not a reflection of what you do, but it has the basic ingredients are similar.
The easiest and fastest way to make your business thrive and grow is to find someone else who has done what you want to do and learn and take advantage of their efforts.
A local businessman recently told me that he was making an autoresponders or automatic responders. Of course, this is not a strange thing to do if you want he is selling a service, but an autoresponders is completely unrelated to the business!
Rather than invest a few hours to browse all existing autoresponders, he invested better than spending hundreds of hours trying to make one’s own autoresponders so that customers can relate to.
By carrying out two hours of research, he has found a number of autoresponders services that are affordable and reputable, highly sophisticated and can be updated continuously and can improved performance to keep up with technology and customer needs are constantly evolving.
Imagine the kind of business that he can produce for himself if he focused on the use of one hundred hours in order to get new customers for its business as well as expand and improve its products and services!
Unfortunately, as a local businessman above, many new business owners still have an employee mindset – a mindset that says they have to work tirelessly and do everything yourself. They have not developed the mindset of an entrepreneur who understands that you have to work smarter, not harder.
Another task is to spend a lot of time that new business owners often do is spend hours, even days, trying to design a perfect logo. I am embarrassed to say that I spent SEVERAL DAYS looking for an example of the logo, looking for ideas on the internet, then sit down and draw a logo for the sake of a logo that I could possibly use later.
Most people have more creative talent in their finger than in all my body, but I think that if I spent enough time for that, though not intended to boost business, a perfect logo will appear by itself.
I ended up leaving that obsession and immediately gave the project to my web designer, I have a new logo that attracts attention and effective within 24 hours.
It was an expensive mistake. I have to spend such a long time to work in the capacity of support so I do not know how to make changes to the capacity of leaders and delegating tasks. (More importantly, I then realized that having a logo is ranked far down the list of my priorities and even considered not need to be considered during the initial period of business)
When you start a business, consider the following tasks and ask yourself if someone else can do all the tasks while you focus on activities to build:
- Design brochures and marketing materials
- Create your own website
- Create voice messages and e-mail you
- Purchasing supplies and equipment
- Fill an envelope and sent to the post office, or delivering flyers
- Conducting market research
- Installing a computer, modem, fax machine and install your new its software
- Fixing computer problems
- Writing articles, reports, or on paper.
All of these things are not activities that generate revenue and if you feel these activities challenge or spend time alone, bestows all this to others as a family member, student or part-time assistant.
For goods that are more specialized, seek input from members of a mastermind group or business colleagues about how they handle these responsibilities. In addition, hire or exchange ideas with experts in marketing, web design, and technology.
The other thing that you do not need to be created again from scratch is the process, especially in the area of marketing.
Marketing may not be your strengths but it is the most important element in your business and marketing is something that makes a lot of other new home-based business owners feel overwhelmed.
The good news is that you do not have to develop a marketing process by trial and error. Spend a few days just to learn other business both inside and outside your industry. How do they promote themselves? How do they collect bids business cooperation? How do they manage the offer?
In other words, how do they get the attention of potential customers, make customers expressed their interest to learn more and how they make the customer eventually wallet to buy?
The easiest and fastest way to make a series of processes to victory is to study those businesses that have been successful, and then imitate what they do. Subscribe to their newsletter and ask for more detailed information. Let them start ‘seduce’ you and see what they do. Buy one or two products and see what tools they use to invite you back.
This does not mean you have to emulate their every word or action, but baurkanlah case what worked, pour into your business and add a unique material that allows for you to be different from others.
Here are three simple ways that you can start from today to head home business success faster.
Once again, here’s a summary:
1. Disassemble what has been made or built, then execute or install. Do not make back what is already there.
2. Think like a business owner, not an employee. Delegate, hire or exchange.
3. Example conducted other business processes that have achieved a level of success that you desire. They’ve made mistakes for you and know what brings success.
Combine these strategies and you will save a lot of time and money in the process of starting your business and start reaping the rewards faster than you ever imagined.